DISCIPLINE 01
Parking
Reserved bays, valet ritual, chauffeur handoff.
Ultimate luxury parking
THE LUXURY MOBILITY EXPERIENCE
“The destination may be remembered… but the experience begins with the arrival.”
MANIFESTO
THE FIRST IMPRESSION
“Ultimate Luxuria is not
a parking company.”
“It is a private members club
engineered around the luxury vehicle owner.”
A private club where members meet and brands meet clients. A vehicle house for storage, wellness, protection and transport. A concierge house. A brand stage.
USD 24.6B
KSA Luxury Market by 2034
Up from USD 11.1B — a 2.2× climb
227%
UHNW Growth Over Five Years
The fastest rise recorded globally
150M
Visitors by 2030
The Vision 2030 tourism target
Zero
Direct Competitors
The category is empty
THE ECOSYSTEM
One brand.
One brand.
Ten worlds inside it.
A parking bay opens the door. What lies beyond it is a whole world — parking, storage, wellness, concierge, mobility, events and boutique, all under one signature.
DISCIPLINE 02
Storage
Climate-controlled vault for supercars and classics.
DISCIPLINE 03
Wellness
Detailing, PPF, ceramic coating, interior spa.
DISCIPLINE 04
Mobility
Chauffeur, airport transfer, covered transport.
DISCIPLINE 05
Concierge
Hotels, dining, lifestyle, private travel.
DISCIPLINE 06
Lounge
Private members venue with meeting rooms.
DISCIPLINE 07
Events
Coffee & Cars, F1 nights, brand launches.
DISCIPLINE 08
Boutique
Curated accessories, fragrance, driving essentials.
DISCIPLINE 09
Technology
Member app, digital access, vehicle records.
DISCIPLINE 10
Community
Where members meet, and brands meet clients.
CORE EXPERIENCES
The Signature Services
The five service pillars of the house, as set out in the company profile.
SERVICE 01
Ultimate Custody
Luxury Parking & Valet.
“A parking bay opens the door.”Service Pillar 01. Reserved bays, the valet ritual, and the chauffeur handoff — the first act of the house, and the one every member meets first.
Reserved bays
Valet ritual
Chauffeur handoff
Premium parking access
Priority valet service
Business lounge seating
SERVICE 02
Ultimate Custody
Vehicle Wellness & Spa.
“Museum grade detailing.”Service Pillar 02. Museum grade detailing. Paint protection. Ceramic coating. Interior spa. Monthly health rituals.
Premium Interior Detailing
Luxury Hand Wash
Leather Care & Restoration
Paint Protection Film (PPF)
Ceramic Coating
Paint Correction
Engine & Wheel Wellness
Battery & Tire Maintenance
Glass Treatment
Monthly Health Program
SERVICE 03
Ultimate Custody
The Vault.
“Vehicle protection.”Service Pillar 03. A climate-controlled vault for supercars and classics — long-term, dedicated custody for collectors.
Climate-controlled storage
Supercars & hypercars
Classics & collector vehicles
Long-term custody
Vehicle protection
Collectors Club (monthly)
SERVICE 04
Ultimate Custody
Mobility & Concierge.
“A dedicated personal concierge for every member.”Service Pillars 04 & 05. Door-to-door delivery. Covered luxury transport. A dedicated personal concierge for every member.
Door-to-Door Delivery
Airport Pickup & Drop-Off
Covered Luxury Transport
Corporate Fleet Logistics
VIP Logistics
Emergency Vehicle Recovery
Private Chauffeur Service
Airport Meet & Greet
Hotel & Restaurant Reservations
Lifestyle & Travel Concierge
MEMBERSHIP PROTOCOLS
Three tiers.
Three tiers.
One private world.
“Each tier is a lifetime relationship — not a subscription.”
Signature
INCLUDED PRIVILEGES
Signature Tier Scope
On Application / Per Annum
- Premium parking access
- Priority valet service
- Member pricing on services
- Quarterly event invitations
- App & digital access
- Business lounge seating
- Everything in Signature
- Personal concierge
- Complimentary pickup & delivery
- Full lounge access & guests
- Airport meet & greet
- Priority event access
- Everything in Reserve
- Extended by private invitation
- Scope confirmed on application
THE DIFFERENCE
Six reasons
Six reasons
no competitor holds.
01
First Saudi-Authored Brand
Built in Riyadh, not imported. The first Kingdom-native private car house.
02
Members Club, Not Vendor
Recurring memberships. A loyal, high-frequency, deeply-profiled audience.
03
Full Ecosystem, One House
Parking, storage, wellness, concierge, mobility, events, boutique — all under one signature.
04
Lounge With A Skyline
A hospitality venue rivalling a hotel — the only competitor without one.
05
Three City Footprint
Riyadh · Jeddah · Dammam. National reach from day one.
06
Brand Partnership Engine
Built to host the world's most refined brands — and give them audience, not adverts.
CORPORATE ALLIANCES
Nine seats. Nine categories.
Category exclusivity — one brand per vertical. Each seat is layered, exclusive, and held by a single Official Luxuria Partner.
01
Official Automotive Partner
02
Official Coffee Partner
03
Official Insurance Partner
04
Official Banking Partner
05
Official Technology Partner
06
Official Lifestyle Partner
07
Official Hospitality Partner
08
Official Travel Partner
09
Official Watch & Jewellery Partner
COLLECTORS
For the cars
For the cars
that outlive us.
A private wing of the Vault for supercars, classics and collectors — the three the company profile names when it describes who long-term custody is built for.
Every collector bay is treated as a museum vitrine: preserved, documented, presented. Photography-grade lighting. Provenance archive. Named custodian. Multi-generational stewardship.
- i. Climate-controlled vault
- ii. Supercars & hypercars
- iii. Classics & collector vehicles
- iv. Long-term, dedicated custody
- v. Collectors Club · monthly
THE CALENDAR
Fifty events
Fifty events
a year.
A calendar curated for closeness — every one small, curated, and impossible to buy attendance for.
01
Coffee & Cars (weekly)
02
Supercar Gatherings
03
Formula 1 Private Nights
04
Collectors Club (monthly)
05
Brand Launches
06
Luxury Exhibitions
07
Private Networking Dinners
08
VIP Community Events
09
Driving Experience Days
10
Automotive Culture Nights
GUEST PROFILES
Eight audiences.
Eight audiences.
One house.
The people the house is built to serve — under one roof, every day of the year.
01
HNW Individuals
Saudi high-net-worth families & family offices.
02
CEOs & C-Suite
Kingdom C-suite and senior management.
03
Car Collectors
Hypercar & classic vehicle enthusiasts.
04
Government & Royals
Ministers, princes, decision-makers.
05
Diplomats
Ambassadors & embassy leadership.
06
Hotels & Resorts
Four Seasons · Aman · Ritz · Rosewood.
07
VIP Guests
International visitors of influence.
08
Luxury Communities
Diriyah · NEOM · ROSHN residents.
THE FLAGSHIP HOUSE · RIYADH
Where the Kingdom’s
Where the Kingdom’s
first house opens.
Riyadh — the political, financial and cultural capital — is where the story begins.
7.7M
Population
Riyadh metropolitan
40%
Of KSA HNW
Concentrated in one city
15,000
m² Site Target
The flagship house
Q2 2026
Doors Open
City 01 of three
THE PARTNERSHIP
No rent. No fee.
No rent. No fee.
Only a return.
“You will not pay for a placement. You will gain a business.”
01
Strategic
The entry tier for brands joining the Luxuria ecosystem. Logo in partner areas, quarterly event invitations, two co-branded features a year.
02
Official
Category exclusivity — one brand per vertical. Everything in Strategic, plus prominent lounge and boutique placement, all events, a dedicated brand liaison.
03
Founding
Seven seats only. The deepest integration the house offers, claimed once and closed for good.
Seven founding seats. Once claimed, they are closed.
PRIVATE INQUIRY
Reserved for
Reserved for
the invited.
Membership, corporate partnerships, and press enquiries are received privately by our Founder’s Office in Riyadh, Kingdom of Saudi Arabia.
MEMBERSHIP INQUIRIES
membership@luxuria.sa
PARTNERSHIP SEATS
partners@luxuria.sa
PRESS & EDITORIAL
press@luxuria.sa
FOUNDER'S OFFICE
Riyadh, Kingdom of Saudi Arabia
ULTIMATE LUXURIA
RIYADH FOUNDER’S OFFICE
INQUIRY CODE
Inquiry Transmitted.
Honored guest , your inquiry for the Scope has been successfully logged inside Riyadh headquarters.
An officer from the Chief Curator’s private staff will contact you directly on your secure mobile shortly, or via WhatsApp.
EST. MMXXV · RIYADH HOUSE